A Social Media Blueprint for Success

May 5, 2011 | Simplify Social Media

Implementing a social media strategy is a lot like building a house. If you want the house to look the way you envision it, you have to build it to specifications. But first you must actually have specifications in mind! You wouldn’t build a house without...

Clear the Clutter: Social Media Spring Cleaning

Apr 30, 2011 | Simplify Social Media

April showers bring May… cleaning!  You might be thinking about sprucing up around the office and the home right now. (And, if you are really a go-getter, you might have actually started!) Well, have you thought about the intensive cleaning your social media...

Can You Make Social Media Work for You?

Apr 19, 2011 | Simplify Social Media

It’s no secret that social media isn’t free. Even though Facebook, Twitter, Foursquare, and other platforms don’t charge users to open accounts or place fees on monthly data usage, it still costs your company to participate in social media in the form of resources...

Friday Good, but Sunday Best for Your Posts

Apr 10, 2011 | Simplify Social Media

You’ve wrapped up another long week. You’ve addressed the varied and pressing needs of several customers, met with your staff to delegate, decide and decompress. Now you’re at home resting, relaxing and recharging your batteries. Perhaps you are...

Your Digital Presence: Don’t Be an April Fool

Mar 30, 2011 | Simplify Social Media

Expecting a good-natured hoax or joke this April Fool’s Day? Substituting pepper in the salt shaker or arranging a visit from a fake IRS auditor may be humorous – for a moment – but you’re sure to feel egg on your face if one day you discover you’re guilty of any of...