Find Your Pot of Gold Under the LinkedIn Rainbow

Mar 15, 2011 | Simplify Social Media

St. Patrick’s Day is March 17, a day rejoiced by those claiming Irish heritage. It’s certainly celebrated by all citizens as a day of lighthearted fun (think: the Chicago River dyed green). Plus there’s the touch of whimsy represented by the display of iconic...

5 Tips to Make Your LinkedIn Headline Shine

Mar 9, 2011 | Simplify Social Media

LinkedIn now boasts over 90 million users, which means that if you want to stand out from all of the other people in your field and geographic area, you’ll need to pay extra attention to your LinkedIn headline. Your headline is located on your profile directly...

Use Facebook Lists to Mix Business with Pleasure

Feb 28, 2011 | Simplify Social Media

Although many companies have a Business page on Facebook, most business owners still like to mix business with pleasure on their personal Facebook pages.  This makes sense because if you own a business, especially a service business, many of your clients become your...

Can Social Media Deliver Hearts and Flowers?

Feb 11, 2011 | Simplify Social Media

This Valentine’s Day, acres of flowers and a dairy farm of chocolate will be gifted to sweethearts across the nation as tokens of affection. The flowers’ heady scent and sweet chocolaty goodness are sure to please, but if you don’t own a flower shop or confectionary...

Why is your business using social media?

Jan 26, 2011 | Simplify Social Media

According to a recent survey by salespider.com, about 75{a1e4dbad5b5db674abcd08880e44cddfd507140ecbeb8646296ad08a1acb49a4} of small businesses are planning to use social media in 2011. Which begs the question, “Why?” I did an informal survey with small...