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Pillars of Franchising: What are the secrets to successful digital advertising?

Mar 21, 2018 | Facebook, Franchise, Franchise Radio, Marketing, Social Media

Join Ray Pillar, CEO of Molly Maid Aurora-Naperville and his co-host Fred McMurray in Shell Beach, California as they discuss the pillars of running a successful franchise. Ray has built one of the top Molly Maid franchises in the USA. He brings his knowledge of what...

Get an SSL on your website by July or Google will mark it as “Not secure”

Feb 27, 2018 | Websites

In July 2018, Google will be releasing their latest version of the Chrome browser. At that time, all websites that do not show “https” will be obviously marked as “Not secure”. This will be noticeable to anyone who visits your website on...

Why Your Local Business Should Care About Google’s Latest Knowledge Panel Update

Sep 26, 2016 | Google+, Simplify Social Media

If you’ve searched for your business or another business on Google in the last few weeks, you may have noticed an addition in your “Knowledge Panel”. If you don’t know what the “Knowledge Panel” is, here’s an example (graphic): Google is now showing “Reviews from the...
How Google determines your company’s listing on local searches

How Google determines your company’s listing on local searches

Feb 29, 2016 | Google+, Simplify Social Media, Websites

As Google continues to make changes to how local businesses are displayed in search results, one thing remains clear; unless you are the only game in town, as a local business, you must do something with your online presence to stay visible in Google search results....

5 reasons why 2015 could be a bad year for LinkedIn.

Jan 13, 2015 | Business Networking, Facebook, LinkedIn, Simplify Social Media, Social Media

I found LinkedIn back in 2003. Back then, unless I was speaking to a tech person, people looked at me strangely when I spoke about LinkedIn. By 2009 people were on LinkedIn to develop business networks that would help them find new jobs,  new employees, referral...
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