Oct 14, 2025 | Accessibility, Social Media
In the fast-moving world of social media, visuals speak louder than words. Every day, brands and creators share vibrant images, carousels, and reels designed to grab attention. But in the rush to create something eye-catching, one essential principle often gets...
Sep 29, 2025 | AI, Marketing, Search, Social Media, Websites
You may have noticed that a big change in your Google Searches. In the past, when you would ask a question or submit a search term, you would get a list of articles and videos or places or images. Now, you’ll usually see an AI-generated “answer” to...
Sep 15, 2025 | Marketing, Simplify Social Media, Social Media
If you feel like you’re always behind on content creation, you’re not alone. Many businesses struggle to keep their social channels, newsletters, and websites updated. But here’s the truth: you don’t need more content—you need a system to repurpose what you already...
May 3, 2023 | Marketing, Marketing Automation, Simplify Social Media, Social Media
Small business owners have many uses for artificial intelligence, from customer service to sales, inventory management, and accounting. You may already be using AI without even realizing it. AI is also a valuable tool for marketing your small business. ChatGPT, an AI...
Feb 3, 2023 | Branding, Social Media
If you’ve been in business for a while, you may feel that your business’s brand story is already written. However, brands are living, breathing entities. They aren’t static. As a business owner, your brand’s story is yours to continue to tell. What...
Nov 19, 2021 | Marketing, Social Media
The “COVID Years” have presented a huge challenge to many small businesses as well as non-profit organizations (understatement of the year…). Besides looking for employees, both are often struggling to gain back the business and donors they had prior to...