Sep 29, 2025 | AI, Marketing, Search, Social Media, Websites
You may have noticed that a big change in your Google Searches. In the past, when you would ask a question or submit a search term, you would get a list of articles and videos or places or images. Now, you’ll usually see an AI-generated “answer” to...
Sep 15, 2025 | Marketing, Simplify Social Media, Social Media
If you feel like you’re always behind on content creation, you’re not alone. Many businesses struggle to keep their social channels, newsletters, and websites updated. But here’s the truth: you don’t need more content—you need a system to repurpose what you already...
Sep 10, 2025 | blog, Marketing, Podcast
Every podcast starts with a spark but without a clear purpose, that spark can fizzle fast. Whether you’re creating content for fundraising, professional development, or brand positioning, defining your podcast’s goal is the first step toward sustainable impact....
Sep 4, 2025 | Branding, Marketing, Podcast
The best podcasts feel authentic and conversational, but that doesn’t mean they happen by accident. Behind every engaging show is thoughtful planning. Just like a business meeting has an agenda, goals, and structure, your podcast episodes need the same. Planning...
Aug 19, 2025 | Branding, Marketing, Podcast
You put time, energy, and creativity into every episode of your podcast. From researching topics to securing great guests, from recording and editing to publishing, it’s a labor of love. But here’s the hard truth: if you only share your podcast once on launch day,...
Aug 14, 2025 | Generative Engine Optimization, GEO, Marketing, Marketing Automation, Websites
Search is shifting. Instead of clicking through a list of Google results, many people are going straight to AI tools like ChatGPT, Google’s Search Generative Experience (SGE), or Perplexity and getting their answers on the spot. That means the old rules of SEO aren’t...
