Blog
Marketing, digital marketing and website developmentClear the Clutter: Social Media Spring Cleaning
April showers bring May... cleaning! You might be thinking about sprucing up around the office and the home right now. (And, if you are really a go-getter, you might have actually started!) Well, have you thought about the intensive cleaning your social media hubs...
Can You Make Social Media Work for You?
It’s no secret that social media isn’t free. Even though Facebook, Twitter, Foursquare, and other platforms don’t charge users to open accounts or place fees on monthly data usage, it still costs your company to participate in social media in the form of resources...
Friday Good, but Sunday Best for Your Posts
You've wrapped up another long week. You've addressed the varied and pressing needs of several customers, met with your staff to delegate, decide and decompress. Now you're at home resting, relaxing and recharging your batteries. Perhaps you are checking in with...
Your Digital Presence: Don’t Be an April Fool
Expecting a good-natured hoax or joke this April Fool’s Day? Substituting pepper in the salt shaker or arranging a visit from a fake IRS auditor may be humorous – for a moment – but you’re sure to feel egg on your face if one day you discover you’re guilty of any of...
Find Your Pot of Gold Under the LinkedIn Rainbow
St. Patrick’s Day is March 17, a day rejoiced by those claiming Irish heritage. It’s certainly celebrated by all citizens as a day of lighthearted fun (think: the Chicago River dyed green). Plus there’s the touch of whimsy represented by the display of iconic...
5 Tips to Make Your LinkedIn Headline Shine
LinkedIn now boasts over 90 million users, which means that if you want to stand out from all of the other people in your field and geographic area, you'll need to pay extra attention to your LinkedIn headline. Your headline is located on your profile directly...
Use Facebook Lists to Mix Business with Pleasure
Although many companies have a Business page on Facebook, most business owners still like to mix business with pleasure on their personal Facebook pages. This makes sense because if you own a business, especially a service business, many of your clients become your...
Let Google “Alert” You With Blogging Ideas
If you are like many business owners and professionals recently, you have challenged yourself to write one blog per week. For some of you, finding material and writing that great blog comes naturally. However, many people find themselves banging their foreheads...
Can Social Media Deliver Hearts and Flowers?
This Valentine’s Day, acres of flowers and a dairy farm of chocolate will be gifted to sweethearts across the nation as tokens of affection. The flowers’ heady scent and sweet chocolaty goodness are sure to please, but if you don’t own a flower shop or confectionary...
