Feb 1, 2012 | Simplify Social Media
Whether you have a child, a pet or a plant, you know that you have to give it attention and keep it fed and watered or it will be very unhappy, won’t grow and will eventually die. The same goes for your small business’s online network. So how do you keep...
Jan 10, 2012 | Simplify Social Media
Business owners often find themselves making a couple of New Year’s resolutions for their companies in addition to personal resolutions. We’ve talked with several small businesses who have resolved to make this their social media year. To that end, we have also been...
Aug 3, 2011 | Simplify Social Media
Before you make many of your purchases or decisions, do you perform online reconnaisance? Consider these stats cited in a recent eBook (Winning the Zero Moment of Truth) by Jim Lecinski, Google’s Managing Director of US Sales & Service:...
Jul 31, 2011 | Simplify Social Media
I recently came across a couple of great posts by Jeff Bullas in which he shares compelling questions and information he uses to convince CEO’s about the efficacy of social media marketing. A few of the questions that he poses to these social media skeptics...
Jul 5, 2011 | Simplify Social Media
Google recently opened up its latest venture into the social networking arena, Google+, to an invitation-only group (being a major geek, I was ridiculously excited about securing an invitation). Though not yet released to the general public, and still in development...