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Generative Engine Optimization (GEO): The New “SEO” for an AI-First World

Generative Engine Optimization (GEO): The New “SEO” for an AI-First World

Aug 14, 2025 | Generative Engine Optimization, GEO, Marketing, Marketing Automation, Websites

Search is shifting. Instead of clicking through a list of Google results, many people are going straight to AI tools like ChatGPT, Google’s Search Generative Experience (SGE), or Perplexity and getting their answers on the spot. That means the old rules of SEO aren’t...

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