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Don’t let it die! Tips to feed and grow your small business online network

Feb 1, 2012 | Simplify Social Media

Whether you have a child, a pet or a plant, you know that you have to give it attention and keep it fed and watered or it will be very unhappy, won’t grow and will eventually die.  The same goes for your small business’s online network. So how do you keep...

No More Ivory Towers: Learn From a Bank That Understands Social Media

Nov 14, 2011 | Simplify Social Media

By now we all know about Bank of America’s U-turn on its prior decision to start charging monthly debit card fees. After the uproar on Facebook, Twitter, and sites such as Change.org, big banks got a big wake-up call (or at least yet another wake-up call) about...

Tips to Give Your Facebook Business Page More Visibility

Oct 20, 2011 | Facebook, Simplify Social Media

Did you know that not all of the messages that you post to your Facebook business page may be observed by the people who have “liked” your page? Even if you have a lot of fans, your posts may be seen by only a portion of your fans in their newsfeeds. Why? Because the...

New LinkedIn Feature Encourages Greater Company Exposure & Engagement

Oct 12, 2011 | LinkedIn, Simplify Social Media

Last week LinkedIn announced that companies now have the ability to share news with followers of their LinkedIn Company Pages through Status Updates.  This ability has been given to administrators of the Company Pages, and the updates appear as coming from the company...

Your Small Business Has No Digital Presence? Time to Get Help

Sep 18, 2011 | Simplify Social Media

A recent survey by Hiscox, the online insurance company (which I’ve noticed has been advertising heavily on LinkedIn), asked small business owners and leaders about their usage of social media.  They found that almost half of small businesses were not using any...
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