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Do You Have Social Media Power Partners for Your Small Business?

Would you like to increase the impact and reach of your small business through social media? Having a few "power partners" can bring much needed resources, support and validation to your marketing efforts. Most small business owners and leaders do some sort of...

Increase the Reach of Your Small Business with StumbleUpon

The majority of small business owners and leaders that we talk to think of Facebook, Twitter and LinkedIn as the primary social media sites to promote their services and products.  They're right, but one site that is becoming increasingly useful for reaching a wider...

Seven Clues That Your Small Business Is Ready To Be Social

As a small business owner, you’ve probably been bombarded with people telling you that you “must” use social media to promote your business or you’ll be left behind. While we believe that using social media as part of your overall marketing plan can be extremely...

Simplify Twitter: 5 Free Tweet Schedulers

You've probably heard that if you use Twitter for your business, then you need to be sending out tweets several times per day. Why? Because if your connections are following more than a handful of people, their timelines are changing rapidly. Most Twitter users, even...

Visibility = Consistency + Frequency

The secret of success is constancy of purpose.  -Benjamin Disraeli Small business owners and leaders struggle to develop and maintain the consistency and frequency of their marketing program, especially now that social media is in the mix. We are already consumed with...

Some Initial Impressions of Google+

Google recently opened up its latest venture into the social networking arena, Google+, to an invitation-only group (being a major geek, I was ridiculously excited about securing an invitation). Though not yet released to the general public, and still in development...

Wag More, Bark Less: 5 Social Media Tips from Man’s Best Friend

By now you've probably seen the bumper stickers that say, "Wag More, Bark Less". I saw one on a station wagon the other day (with a dog hanging out the back window, no less) and it made me think about how that pretty much sums up the attitude and activities of my...

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