May 8, 2012 | Simplify Social Media
As we have discussed in previous posts, the key to success in B2B social media is the development and sharing of content that will appeal to your target market. When we work with new B2B clients, we always have an in-depth discussion about content and these critical...
Feb 1, 2012 | Simplify Social Media
Whether you have a child, a pet or a plant, you know that you have to give it attention and keep it fed and watered or it will be very unhappy, won’t grow and will eventually die. The same goes for your small business’s online network. So how do you keep...
Oct 12, 2011 | LinkedIn, Simplify Social Media
Last week LinkedIn announced that companies now have the ability to share news with followers of their LinkedIn Company Pages through Status Updates. This ability has been given to administrators of the Company Pages, and the updates appear as coming from the company...
Sep 18, 2011 | Simplify Social Media
A recent survey by Hiscox, the online insurance company (which I’ve noticed has been advertising heavily on LinkedIn), asked small business owners and leaders about their usage of social media. They found that almost half of small businesses were not using any...