How to Brand Yourself: Simplified

Every successful entrepreneur has had to put some focus on building the brand of the company so that people can easily identify what the company does and how to get in touch when the time is right to purchase.  We have evolved (or devolved, according to some) to a...

Why is your business using social media?

According to a recent survey by salespider.com, about 75{a1e4dbad5b5db674abcd08880e44cddfd507140ecbeb8646296ad08a1acb49a4} of small businesses are planning to use social media in 2011. Which begs the question, “Why?” I did an informal survey with small...